Privacy Policy
Last updated: March 19, 2025This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.
We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.
Interpretation and Definitions
Interpretation
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.
Definitions
For the purposes of this Privacy Policy:
Account means a unique account created for You to access our Service or parts of our Service.
Affiliate means an entity that controls, is controlled by, or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest, or other securities entitled to vote for the election of directors or other managing authority.
Application refers to Healthy Plate, the software program provided by the Company.
Company (referred to as either "the Company", "We", "Us", or "Our" in this Agreement) refers to ShinYiLian Co., Ltd., 7F-4, No. 77, Sec. 2, Dunhua S. Rd., Da’an Dist., Taipei City 106414, Taiwan (R.O.C.).
Country refers to: Taiwan.
Device means any device that can access the Service such as a computer, a cellphone, or a digital tablet.
Personal Data is any information that relates to an identified or identifiable individual.
Service refers to the Application.
Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, provide the Service on behalf of the Company, perform services related to the Service, or assist the Company in analyzing how the Service is used.
Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
Collecting and Using Your Personal Data
Types of Data Collected
Basic Personal Data
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. This may include, but is not limited to:
- Email address
- First name and last name
- Phone number
Health and Fitness Data
As a health and nutrition application, We collect data related to your overall well-being. This includes:
Dietary Records: Calorie intake, meal logs, and nutritional details (e.g., protein, carbohydrates, fats).
Exercise Data: Information on exercise type, duration, intensity, step count, heart rate, and other related metrics.
Biometric and Physiological Data: Measurements such as weight, height, BMI, blood pressure, and other health indicators.
These data may be provided directly by you or synchronized from wearable devices and third-party platforms (e.g., Apple HealthKit, Google Health Connect) to offer personalized recommendations, track progress, and improve your service experience.
Device and Usage Data
Usage Data is collected automatically when you use the Service and may include:
Device Identifiers: Unique device IDs, advertising IDs, etc.
Technical Data: IP address, browser type and version, operating system, pages visited, time and date of visits, duration of usage, and diagnostic data.
Location Data: With your consent, data obtained via GPS, Wi-Fi, or cell tower triangulation.
This information is used to analyze usage trends, troubleshoot issues, and enhance the overall functionality of the Service.
Information Collected While Using the Application
In order to provide and enhance features of Our Application, We may collect, with Your prior permission:
Information regarding your location
Pictures and other data from your Device's camera and photo library
This information may be stored on Your device or uploaded to Our servers or those of a Service Provider, depending on your settings.
Use of Your Personal Data
The Company may use Personal Data for the following purposes:
To provide and maintain our Service: Including monitoring usage of our Service.
To manage Your Account: Allowing access to various functionalities available to registered users.
For the performance of a contract: Such as processing purchase contracts or any other contractual obligations.
To contact You: Via email, telephone calls, SMS, or push notifications regarding updates, security notifications, and relevant information.
To provide You with news, special offers, and information: Related to other goods, services, or events, unless You opt out.
To manage Your requests: Addressing and fulfilling requests submitted by You.
For business transfers: In the event of mergers, acquisitions, restructuring, or asset sales, where Your data might be transferred as an asset.
For other purposes: Such as internal data analysis, identifying usage trends, evaluating promotional campaigns, and improving our Service, products, and marketing efforts.
Legal Basis and International Data Transfer
Legal Basis for Processing
We process Your Personal Data on the following legal grounds:
Contractual Necessity: To fulfill our obligations under the service agreement (e.g., account creation, order processing, customer support).
Legal Obligations: To comply with applicable laws, regulatory requirements, and to retain records as necessary.
Legitimate Interests: For purposes including service improvement, risk management, internal analytics, and market research, provided these interests do not override Your fundamental rights.
User Consent: For processing sensitive data such as health or biometric data, as well as for marketing purposes, we obtain Your explicit consent. You may withdraw this consent at any time.
International Data Transfer
Because Our Service is offered globally, Your Personal Data may be transferred to and processed on servers located in jurisdictions with different data protection laws. We ensure that:
We use safeguards such as Standard Contractual Clauses approved by relevant authorities (e.g., the European Commission) to secure cross-border data transfers.
By using Our Service, You consent to the transfer of Your Personal Data to countries (e.g., the United States) where data protection laws may vary from those in Your country.
We implement strict technical and organizational measures to maintain the confidentiality and integrity of Your data during transfer and subsequent processing.
Advertising and Marketing Related
Use of Data for Advertising and Marketing
We may use the data we collect, including Personal Data, Health and Fitness Data, and Usage Data, to deliver personalized advertising and promotional communications. This includes:
Audience Segmentation: Creating audience segments based on your interests and behaviors (e.g., browsing patterns, dietary habits, exercise metrics) to serve targeted advertisements within our Service and across partner platforms.
Personalized Advertising: Collaborating with third-party advertising partners to display customized ads relevant to your interests and activities.
Cookies and Tracking Technologies
We employ various tracking technologies to support our advertising and marketing efforts:
Essential Cookies: Ensure basic functionalities such as user authentication and session management.
Functional Cookies: Remember your preferences and settings to improve your overall experience.
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Advertising Cookies: Collect data for building interest profiles and delivering personalized ads.
You have control over these technologies via your browser or app settings, though disabling them might limit certain functionalities.
User Choices and Consent Withdrawal
We provide options for You to manage Your marketing preferences:
Communication Preferences: You can update your account settings to control promotional emails, SMS messages, and push notifications.
Opt-Out Options: Mechanisms such as “Do Not Sell My Personal Information” allow You to opt out of interest-based advertising.
Mobile Device Settings: On mobile devices, features like “Limit Ad Tracking” (iOS) or similar settings on Android help restrict the use of device identifiers for advertising.
Retention of Your Personal Data
The Company will retain Your Personal Data only for as long as necessary for the purposes described in this Privacy Policy, including compliance with legal obligations, dispute resolution, and enforcement of agreements. Usage Data is generally retained for a shorter period unless required for security enhancements or legal obligations.
Transfer of Your Personal Data
Your information, including Personal Data, is processed at the Company's operating offices and may be transferred to computers located outside Your jurisdiction, where data protection laws may differ. By providing Your data, You consent to such transfers. We take all necessary measures to ensure that Your data remains secure and is treated in accordance with this Privacy Policy.
Delete Your Personal Data
You have the right to request deletion of Your Personal Data. You may update, amend, or delete your information through your Account settings or by contacting Us directly. Please note that we may need to retain certain information to comply with legal obligations.
Disclosure of Your Personal Data
Business Transactions:
If the Company undergoes a merger, acquisition, or asset sale, Your Personal Data may be transferred. You will be notified before Your data becomes subject to a new Privacy Policy.
Law Enforcement:
We may disclose Your Personal Data if required by law or in response to valid requests from public authorities.
Other Legal Requirements:
We may disclose Your Personal Data when necessary to:
- Comply with legal obligations
- Protect the rights or property of the Company
- Prevent or investigate wrongdoing
- Protect the safety of users or the public
- Prevent legal liability
Security of Your Personal Data
The security of Your Personal Data is important to Us. While We use commercially acceptable means to protect Your data, no method of transmission over the Internet or electronic storage is completely secure.
Children's Privacy
To access and use our Service, you must confirm that you are at least 18 years old. Our Service is intended solely for individuals who meet this age requirement, and by registering, you represent and warrant that you are 18 years of age or older. We do not knowingly collect Personal Data from anyone under 18. If you are a parent or guardian and believe that your child has provided us with Personal Data, please contact us immediately. If we become aware of such data collection without parental consent, we will remove that data. If your country requires parental consent for processing data from minors, we may require your parent's consent before collecting and using that information.
Links to Other Websites
Our Service may contain links to other websites not operated by Us. We advise You to review the Privacy Policy of every site You visit. We assume no responsibility for third-party content or practices.
Changes to this Privacy Policy
We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page and, where appropriate, via email or a prominent notice on the Service. The "Last updated" date will reflect the most recent changes.
Contact Us
If You have any questions about this Privacy Policy, You can contact us:
- By email: support@healthyplateapp.com